THE BIG CHALLENGES FOR THE SECTOR


The health sector is in continual evolution, especially with the advent of prevention, precision medicine, predictive medicine, personalized medicine, participatory medicine and pluralist medicine. At the junction of the NBICs, new models are going to be invented with an increase in the importance of the patient in therapeutic decisions, and with the change in the health system’s epicenter: medical products in the service of health care. In the face of these challenges and societal changes, new forms of studies are emerging: doctor/pharmacist/patient cross analysis, studies of new markets in health services, medical-economic studies, medication assessment in real life, etc.

THE BVA APPROACH


Thanks to its expertise in Human Sciences and Data Sciences, its theme of attention to needs, and its quest for innovation in its solutions, BVA supports the stakeholders in the health care industry (the pharmaceutical industry, health technology and insurance companies) in their strategic and operational strategies.
We place proven solutions at your disposal to work for you:

  • Types of studies: qualitative and quantitative approaches, multi-stakeholder exchange of views, Nudge studies based on the principles of behavioral economics, medical-economic studies, barometers, tracking, etc.
  • Collection methods: multi-modal collection platforms, flash surveys, consultative surveys, etc.
  • The treatment of data: give meaning to heterogeneous data to produce inspiring results.

THEY TRUST US


ARE YOU INTERESTED IN USING THE EXPERTISE OF OUR HEALTH CARE AND MEDICAL TEAM?


Odile Peixoto